June 03, 2023

About CWI

Competitive Wisconsin, Inc.

Competitive Wisconsin, Inc. (CWI) is a unique non-partisan coalition that engages business, education, agriculture and labor in strategic collaborations dedicated to strengthening and growing the Wisconsin economy.

CWI was founded in 1981 and for more than thirty years has engaged in powerful strategic analysis of Wisconsin’s economic challenges and opportunities. We do so as skilled business leaders, institutional managers and policy experts dedicated to identifying and advocating for policies and activities that will support the retention and creation of family-supporting jobs, sustain prosperity and protect and enhance Wisconsin’s quality of life.


CWI Leadership

Competitive Wisconsin is governed by an elected Board of Directors. 


CWI Board of Directors

Mr. Jim Buchheim, Vice President Communications
American Family Insurance

Ms. Michelle Vetterkind, President & CEO
Wisconsin Broadcasters Association
Mr. Mark O'Connell, Executive Director
Wisconsin Counties Association

Mr. Mark Rose, Chief Executive Officer
Discover Mediaworks, Inc.
Mr. Michael Theo, President
Wisconsin REALTORS® Association

Mr. Tim Sullivan, Chairman
Mr. Jason Fields, President & CEO
Madison Region Economic Partnership
Mr. Dan Smith, President & CEO
The Cooperative Network
© 2020 Competitive Wisconsin, Inc.